Ask How many times in a day should I give a push notification for my e-commerce site?

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Push notifications should be only sent to the consumers when you have to inform them about any new offers on a certain product or a category, or if you have some new products being added to your inventory.

You should send push notifications to your customers once or twice in a week so that your customers pay attention to the message and interact with the push notification to reach your website.

Sending push notifications every day will annoy the customers and they may unsubscribe the push notifications.
 
You should start with one notification a day to test how your audience responds. If engagement is good and users don't unsubscribe, you can occasionally send a second notification during special promotions or flash sales. The key is to balance frequency with value—every notification should offer something useful, like exclusive deals or product updates, to keep users engaged without feeling spammed.
 
For an e-commerce site, sending push notifications too often can annoy users, but sending too few may make them forget about you. A good rule of thumb is 1 to 3 times per day. You can also schedule them based on user behavior, like sending a reminder if someone left something in their cart. The key is to keep messages short, relevant, and useful so people feel it's worth clicking rather than blocking your notifications.
 

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