Ask How does MGID pricing work for push ad slots?

[Daniel084]

When planning a push ad campaign with MGID, pricing follows a cost per click model based on real-time auctions. You set your maximum bid and MGID uses that to compete for ad slots alongside other advertisers. The actual cost you pay often ends up lower than your bid, depending on the next highest bid and your ad quality. You control a daily budget that stops spending once reached. Pricing can change by geography, category, or time of day, so it helps to test different bid levels. Monitoring your campaign regularly allows you to see which bids deliver clicks at a cost that makes sense for your offers. If conversion rates are high, you might increase your bid to gain more traffic. If costs rise with low return, you can pause or lower bids. Setting clear goals and tracking performance will guide you toward the best bid strategy. What are your thoughts?

 

[Felix😎]

When planning a push ad campaign with MGID, pricing follows a cost per click model based on real-time auctions. You set your maximum bid and MGID uses that to compete for ad slots alongside other advertisers. The actual cost you pay often ends up lower than your bid, depending on the next highest bid and your ad quality. You control a daily budget that stops spending once reached. Pricing can change by geography, category, or time of day, so it helps to test different bid levels. Monitoring your campaign regularly allows you to see which bids deliver clicks at a cost that makes sense for your offers. If conversion rates are high, you might increase your bid to gain more traffic. If costs rise with low return, you can pause or lower bids. Setting clear goals and tracking performance will guide you toward the best bid strategy. What are your thoughts?

The MGID push ad pricing model seems pretty dynamic and data-driven, which I really like. Using real-time auctions to determine the cost-per-click is a smart way to stay competitive. And being able to set your own max bid, while often paying less than that, gives you good control over your spending. I bet it takes some experimenting to find the sweet spot, especially with pricing fluctuating based on factors like location and time of day.

 

[Anthony Joshua]

When planning a push ad campaign with MGID, pricing follows a cost per click model based on real-time auctions. You set your maximum bid and MGID uses that to compete for ad slots alongside other advertisers. The actual cost you pay often ends up lower than your bid, depending on the next highest bid and your ad quality. You control a daily budget that stops spending once reached. Pricing can change by geography, category, or time of day, so it helps to test different bid levels. Monitoring your campaign regularly allows you to see which bids deliver clicks at a cost that makes sense for your offers. If conversion rates are high, you might increase your bid to gain more traffic. If costs rise with low return, you can pause or lower bids. Setting clear goals and tracking performance will guide you toward the best bid strategy. What are your thoughts?

Your point about monitoring campaigns and adjusting bids based on conversion rate is spot on. It's easy to focus just on clicks and forget about ROI. By tracking which bids actually bring profitable conversions, you can make small changes that scale well over time. Pausing or lowering bids when traffic costs are too high is something beginners often overlook.