Brajet
Emerald
- DOLLAR$
- $10,139.46
A/B testing means comparing two versions of one page to see which one performs better. For example, one version may have a green button while the other has a blue button. Visitors are divided into two groups, and each group sees one version. After some time, the results show which version gets more clicks or sales. It is important to test only one change at a time so results are clear. Good testing needs enough traffic for fair results. What makes an A/B test reliable?