- DOLLAR$
- $15,680.95
I still feel pretty new when it comes to big brand collaborations. Every time a project starts, I find myself reading the guidelines more than once just to make sure I understand everything. Sometimes, I notice the brand really wants to steer every detail.
Last time, I got a creative brief that left very little room for my usual voice. I followed each instruction, rewrote captions, and checked my draft against their notes. The end result fit their style, even if it didn't feel much like my own.
I wonder if others ever feel stuck in these situations. How do you react when a brand wants full control over your creative direction?
Last time, I got a creative brief that left very little room for my usual voice. I followed each instruction, rewrote captions, and checked my draft against their notes. The end result fit their style, even if it didn't feel much like my own.
I wonder if others ever feel stuck in these situations. How do you react when a brand wants full control over your creative direction?