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I've been fascinated by the lifespan of native ad formats. I've noticed some formats that worked great initially seem to lose their sparkle over time. It's like they become invisible to users after a while.
I've looked at declining engagement rates and falling click-throughs on older formats. I also observed user comments and general market trends to spot saturation points. It's a challenge to pinpoint exactly when a format is no longer effective.
I'm still trying to refine my detection methods. How do you identify when a native ad format is becoming saturated and needs innovation?
I've looked at declining engagement rates and falling click-throughs on older formats. I also observed user comments and general market trends to spot saturation points. It's a challenge to pinpoint exactly when a format is no longer effective.
I'm still trying to refine my detection methods. How do you identify when a native ad format is becoming saturated and needs innovation?
