Ask How do you find out what content is working for your competitors?

[Brajet]

One simple way is to use a tool like BuzzSumo, which shows you the most shared content from any website. You can type in a competitor's domain and see which of their blog posts or articles got the most engagement on social media. Ahrefs and SEMrush also show you which pages on a competitor's site get the most traffic from search engines. Looking at what works for others does not mean copying them. It means understanding what topics your audience already finds valuable so you can create something better. What do you think is the right way to use a competitor's content performance as a guide?