Ask How do you document push campaign tests for analysis?

[Daniel084]

When testing push campaigns, it's helpful to keep everything organized in a simple spreadsheet or tracking tool. I usually record things like campaign name, push network used, country, device type, ad creative, landing page, budget, and the time it ran. I also track the number of clicks, conversions, and how much each sale cost. This makes it easier to compare results and see what's working. I always make sure to label everything clearly, especially when running many tests at once. Notes are also important—writing down changes I made or anything that stood out helps when I look back. I check the data daily to avoid wasting money on campaigns that are not converting. Once I have enough data, I compare results to see which setup worked best. How do you keep your own campaign records?

 

[Felix😎]

To document push campaign tests, I create a spreadsheet to track all key details. I include columns for the campaign name, date, offer type, geos, targeting (like devices or OS), creatives (headlines and images), CPC bids, daily budget, impressions, clicks, CTR, conversions, and ROI. After running the campaign, I review the data to see what worked and what didn't. I also add notes on which placements or traffic sources were profitable and which ones I blacklisted. Keeping everything organized makes optimization easier.

 

[Anthony Joshua]

To document push campaign tests, I create a spreadsheet to track all key details. I include columns for the campaign name, date, offer type, geos, targeting (like devices or OS), creatives (headlines and images), CPC bids, daily budget, impressions, clicks, CTR, conversions, and ROI. After running the campaign, I review the data to see what worked and what didn't. I also add notes on which placements or traffic sources were profitable and which ones I blacklisted. Keeping everything organized makes optimization easier.

I keep track of push tests by writing all the details in a simple table. I include the creative, audience, budget, clicks, and conversions. Sometimes I also note extra things, like which title did better or which image people liked. Looking at it later helps me see which ideas work and which ones don't. This method saves a lot of time and mistakes in future campaigns.