Ask How do you automate follow-up emails without making them feel robotic?

[Meridian]

The secret to making automated emails feel human is writing them like you are talking to one person, not a crowd. Use simple language, keep sentences short, and avoid starting with things like "As per our last email." You can also use the person's first name and make sure the message matches where they are in the buying process. A new subscriber should not get the same message as someone who already bought something. Timing matters too, sending too many emails too fast feels pushy. What do you think makes an automated email feel genuine?