- DOLLAR$
- $5,069.15
I'm a bit confused about how to assess if a successful native ad concept can scale effectively. I've run a few campaigns where one idea performed really well on a small scale. I tried expanding the budget and placing the ad on more sites to see what happens.
I tracked the results closely to check if the engagement and conversions stayed strong. Sometimes the numbers held up, other times they dropped when I increased reach. I've also looked at audience segments to understand where the concept works best.
How do you assess the scalability of a successful native ad concept?
I tracked the results closely to check if the engagement and conversions stayed strong. Sometimes the numbers held up, other times they dropped when I increased reach. I've also looked at audience segments to understand where the concept works best.
How do you assess the scalability of a successful native ad concept?
