Ask How do I deal with affiliate link rot or broken links in old content?

[Brajet]

Old blog posts can slowly lose value when affiliate links stop working or lead to pages that no longer exist. This usually happens when a company changes its product page or removes an offer. A simple way to handle this is to check your links every few months using a link checker tool. When you find broken ones, replace them with active links or similar products. It also helps to update old posts with fresh details so readers still get correct information. How often should old content be reviewed?

 

[Luna Logics]

A practical approach is to review older content every 3–6 months, especially posts that already bring traffic or contain affiliate links. High-performing pages are worth checking more often because broken links there directly cost you earnings. For bigger sites, you don't need to manually go page by page use tools or site crawlers to flag broken links, then prioritize fixing the most visited posts first. Also, doing a full yearly content audit helps you refresh outdated information and swap in better-performing affiliate offers, which keeps everything both accurate and profitable.

 

[Anthony Joshua]

The best way to handle broken affiliate links is to check your old posts regularly, not just leave them after publishing. Links can stop working when products are removed or pages change. A simple routine like checking top pages every few weeks can help catch problems early before they affect clicks and trust.