Brands without a physical store can use mobile marketing to reach people directly where they spend most of their time—their phones. They can send messages, run ads, or use social media to show their products and guide users to their website or app. Through push notifications and SMS, they can share new arrivals or offer discounts to keep customers interested. Mobile-friendly websites also allow people to buy easily from anywhere, which replaces the need for a physical location. By staying active through mobile platforms, brands can build trust and remind people about their presence. In what ways do you think online-only brands can make their mobile marketing more personal?