Ask Have you explored using gamified elements in native ad experiences?

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I've been experimenting with native ads for some time now, and I'm a bit puzzled about something. I've created a few campaigns using standard formats and tracked engagement closely. I also tried adding interactive elements like quizzes and polls to see if they boost interest.

The results have been mixed. Some users seem to engage more, while others just scroll past. I haven't tried anything too complex yet, mostly sticking to simple interactions. I wonder if there's more potential in making ads feel like a game.

Have you explored using gamified elements in native ad experiences?
 

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