Ask Have you ever successfully reused webinar as display ad creative?

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I'm still pretty new to display ads and recently wondered if webinars could be reused as creative material. It seems like a good way to get more mileage out of existing content.

I tried clipping short highlights from past webinars and turning them into video ads. I also tested using key quotes and stats from the sessions as text-based banners. Some versions caught attention, while others didn't seem to translate well outside the full webinar context.

I'm curious if anyone has had success with this approach. Have you ever successfully reused webinar as display ad creative?
 

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