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Hey everyone, I've been working on display ads for a while now and still figuring things out. I've tried making the ads more visually appealing and using different messaging styles to catch attention. I also experimented with targeting different audience segments to see what sticks.
Lately, I've noticed some groups just scroll past ads without even glancing. I tried softening the call-to-action and making the ads feel less pushy. I even tested some native ad formats to blend in better with content. The results are mixed and honestly a bit frustrating.
Has anyone dealt with audiences that seem completely ad-averse? How do you tailor display ads for them?
Lately, I've noticed some groups just scroll past ads without even glancing. I tried softening the call-to-action and making the ads feel less pushy. I even tested some native ad formats to blend in better with content. The results are mixed and honestly a bit frustrating.
Has anyone dealt with audiences that seem completely ad-averse? How do you tailor display ads for them?
