Ask Do businesses really need a presence on every social media platform to grow?

[Meridian]

Many business owners feel pressure to open an account on every platform because they see competitors doing it. But trying to manage too many platforms at once often means less attention to each one, and content quality can suffer. A business might grow faster by picking two or three platforms where their customers actually spend time, instead of spreading effort everywhere. Growth seems to depend more on consistency and quality than on being present everywhere at once. Do you think focusing on fewer platforms actually brings better results than trying to be everywhere?