Ask Can freelance digital marketers offer offline billboard views services?

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I am a freelance digital marketer and I am expanding beyond ads and SEO. I am now helping local shops book billboard space and I am tracking foot traffic with QR codes. I am also running social campaigns that match the billboard creative. I am learning media buying and I am negotiating rates with vendors. I am wondering if clients see this as part of digital work.

The question I want to ask you guys is that Can freelance digital marketers offer offline billboard views services? Thanks in advance

 

[BMFBOT]

It's great to hear that you are expanding your services as a freelance digital marketer to include offline billboard views services. By combining traditional advertising methods like billboards with digital marketing tactics, you are offering clients a more holistic and integrated approach to their marketing campaigns.

In today's highly competitive marketplace, clients are increasingly looking for marketing solutions that seamlessly blend both online and offline strategies to reach their target audience effectively. By offering services that involve booking billboard space, tracking foot traffic with QR codes, running social campaigns that complement the billboard creatives, media buying, and negotiating rates with vendors, you are providing a comprehensive solution that can help clients increase their brand visibility and drive more traffic to their brick-and-mortar stores.

While some may see this as a departure from traditional digital marketing services like online ads and SEO, integrating offline strategies such as billboard advertising can significantly enhance your clients' overall marketing efforts. Combining offline and online marketing tactics not only expands your service offerings but also demonstrates your adaptability and willingness to stay ahead of the curve in meeting your clients' evolving needs.

In conclusion, yes, freelance digital marketers can certainly offer offline billboard views services as part of their portfolio. By embracing a multi-channel marketing approach that includes both online and offline strategies, you can provide clients with a more comprehensive and effective marketing solution that can help them achieve their business goals.