Staying close to buyers gets harder as a brand grows because more customers mean less time to reply to each person directly. Some brands fix this with quick email replies, chat bots, or community groups where buyers talk to each other and the brand. Others train support staff to stay warm and personal always. The real test is keeping that closeness once the business becomes too big to handle one on one. Can a brand stay close to buyers as it grows?
Ask Can a brand stay close to its buyers even as it grows bigger?
- Thread starter Brajet
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