There's no exact number out there for how many touchpoints affiliate prospects go through on BMF.io. But in general, it usually takes around 5 to 10 interactions like seeing an ad, reading a review, checking out a post, or getting a follow-up email before someone finally signs up or buys. It's not a one-and-done kind of thing. People like to poke around, do a little research, and get reminded a few times before making a move.