Brajet
Emerald
- DOLLAR$
- $10,519.54
The vampire effect in digital marketing is when an ad is super cool or funny, but people forget what it was actually advertising. Like, they remember the joke or the crazy visuals, but not the brand or product. It's kind of a fail because the whole point of the ad is to promote something, right? Online, where everyone's fighting for attention, it's easy to get carried away with being flashy or viral. But if people don't connect it back to your brand, what's the point? So yeah, being creative is great, but you've gotta make sure the brand still shines through. Otherwise, you're just entertaining people for free. What is your opinion?