I have been running an online store for a few months and I feel a little confused about using push notifications for abandoned carts. I started by sending emails only to see how customers would respond.
I have tried a few push notifications on my mobile app to remind users about items left in their carts. I tracked how many people returned to complete their purchases and compared it with email results. I also tested different times for sending notifications.
I keep thinking about mobile strategies. How can push notifications improve abandoned cart recovery on mobile apps?
I have tried a few push notifications on my mobile app to remind users about items left in their carts. I tracked how many people returned to complete their purchases and compared it with email results. I also tested different times for sending notifications.
I keep thinking about mobile strategies. How can push notifications improve abandoned cart recovery on mobile apps?