I am feeling a bit puzzled about how my audience behaves online. I have been running my e-commerce store for a few months and notice that some products get a lot of attention on social media while others are mostly ignored.
I started tracking likes, shares, and comments on posts related to different products. I also watched which posts drive people to click through to my store. I tried analyzing patterns in the times and days when engagement is highest.
I am not sure how this relates to actual purchases. How does social media behavior reflect buying preferences on e-com store?
I started tracking likes, shares, and comments on posts related to different products. I also watched which posts drive people to click through to my store. I tried analyzing patterns in the times and days when engagement is highest.
I am not sure how this relates to actual purchases. How does social media behavior reflect buying preferences on e-com store?