- DOLLAR$
- $3,593.04
I'm feeling a bit confused about how to budget the funding between marketing and inventory for my e-commerce store. I've set up my website and stocked some products using my savings. I've also made a few sales and tried to understand where my money should go next.
I know marketing is important to attract more customers. I have read that many e-commerce stores allocate about 10-35% of their revenue to marketing. Inventory costs are also big since I need to keep enough products available. It's tough to find the right balance.
I'm wondering, how do you budget funding between marketing and inventory for an e-commerce?
I know marketing is important to attract more customers. I have read that many e-commerce stores allocate about 10-35% of their revenue to marketing. Inventory costs are also big since I need to keep enough products available. It's tough to find the right balance.
I'm wondering, how do you budget funding between marketing and inventory for an e-commerce?