Recent content by Ladyagnes

I’m still trying to wrap my head around this. I keep hearing that automation is a big deal in e-commerce email marketing. I don’t fully see how it connects directly to customer lifetime value. I set up a few automated flows like welcome emails and post-purchase follow-ups. Some customers opened...

I’m still trying to figure this out. I see a lot of people talking about product recommendations in emails. I’m not sure how often they should be personalized or if it even matters that much. I added a few recommendation blocks in my last campaign. Some were based on bestsellers and others used...

I’m feeling a bit confused about how much video content actually influences buyer decisions. I added product demo videos and some short clips showing uses. I also included customer testimonial videos on product pages to see the effect. Sometimes, I notice visitors stay longer and seem more...